SKU: 8224506262

The Marvel Studios Story: How a Failing Comic Book Publisher Became a Hollywood Superhero

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Description

The Marvel Studios Story: How a Failing Comic Book Publisher Became a Hollywood SuperheroWhat can you learn from the world's most successful companies? The Marvel Studios Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled a struggling comic book publisher to parlay the power of myth and storytelling to become one of history's most successful movie studios. Marvel characters have been shaping pop culture for decades and when comic books were no longer keeping

What can you learn from the world's most successful companies? The Marvel Studios Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled a struggling comic book publisher to parlay the power of myth and storytelling to become one of history's most successful movie studios.

Marvel characters have been shaping pop culture for decades and when comic books were no longer keeping the company afloat, Marvel Studios was born.

Marvel Studios is the multibillion-dollar home to iconic franchises. They are known for creating brilliant multilayered worlds and storylines that allow their audiences to escape into a fantasy and inspire the creative side of every viewer. But, behind those visionaries is a well-oiled storytelling machine dedicated to getting the Hulk's smash fists in the hands of every child and a sea of Spiderman costumes deployed every Halloween.

This book educates readers on how one of the largest creative companies in the planetary universe runs their business and keeps their fans and their parent company, Disney, counting the profits. Through the story of Marvel Studios, you'll learn:

  • How to recognize and pursue additional revenue streams.
  • How a company can successfully balance the creative with business to appease investors and fans alike.
  • And how to keep a decades-old superhero franchise new and exciting without losing sight of its roots.

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Binding Type: Hardcover
Publisher: HarperCollins Leadership
Published: 05/26/2020
ISBN: 9781400216130
Pages: 192
Weight: 0.55lbs
Size: 8.20h x 5.20w x 0.70d
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SKU: 8224506262

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4.8 ★★★★★
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Verified Purchase
Yekaterina Brandt
Lexington, US
★★★★★ 1
Broken right away … nonfunctional
Color: Tan
Hi, all, I bought this item back in 2023. The idea is great, as we all know cats love to rub against scratchy things. The first thing that I’ve noticed is that the bristles were too soft. The devil is in the details, as they say and the execution of this piece needs to be addressed. My cats broke it in 1 day; the base of the wire was torn out of platform. I should have returned it right away, but I thought that I can fix it by glueing back together. Two years and multiple attempts after, it is nonfunctional. In its current disposable state, the price should be around 6-7 $. Connection of wire to the base needs to be reinforced by the manufacturer to make a good product!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 31, 2025
K
Verified Purchase
KeenJane
Lexington, US
★★★★★ 5
Buy this right now. DO IT! Did you buy it yet? You should.
Color: Tan
Let me Begin by saying that our cats have a lot of enrichment. They have a lot of toys, we keep the windows open, they have their own freaking Fountain and they sleep in our bed. But let me tell you about this cat scratcher. When they say that they enjoy it, I mean that day love it! It's their favorite thing in our entire house. Anytime I come home from work or from a night out or anyting, one of the cats is lying on this scratcher. We originally bought it for our cat Reintte's birthday, and while it was easy to put together the bottom tines came out of the holes pretty easily, so I used to hot glue gun, put a drop in each spot, and it's been holding up for 2 years. My cat is actually obsessed with this. It's her favorite thing in the entire world, I think she likes it more than she likes me. I cannot recommend this enough. As a crazy cat mom, I am very particular with the toys and treats and enrichment that I get for my girls, and especially for Reinette who has a lot of extra needs, and she uses it every day. I mean EVERY. DAY. Sometimes we get toys or beds or trees for the cats that they don't use until we move them somewhere that they realize oh hey I like it in this spot, wherever we put this scratcher, books of the girls will find it and use it immediately. If I can't find one of the cats, I'll just rub my handle on it and the sound that it makes will call them to me. It's astounding. Even my cat that doesn't like to be brushed loves this scratcher. I bought it for a ranette because she loves being brushed and she steals my hair brushes and she brushes her face on them by herself so it was a perfect gift for her, but our other cat you can't come near her with a brush. She gets so upset and angry that it's really difficult to brush her. And she loves this scratcher. Just buy it. Buy it now. I'm not even kidding. It's amazing.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on July 11, 2019
M
Verified Purchase
Michelle Smith
Lake Worth, US
★★★★★ 5
If cats could order they would purchase this.
Color: Dark Gray
Sturdy and well- made. My cats range from a kitten to a 13 pounder and they all use it. Great value for the money.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 9, 2026
J
Verified Purchase
Jasmine Trygg
Phoenix, US
★★★★★ 2
Broke After 3 Months
Color: Tan
My cat liked this thing — that is, until she broke it. She would lean directly on the front of the arch until she knocked the whole thing over. Maybe my cat just rubbed against this way too aggressively. Maybe it wasn’t the best quality item. Maybe it was both. But regardless, after 3 months of barely any use, it finally broke. She somehow broke the base to the point where the arch could not be reinserted and we had to throw it away. Not cat proof, don’t recommend if you’re looking for something that lasts.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on September 6, 2022
C
Verified Purchase
Collin M.
Bozeman, US
★★★★★ 5
Fun Dog Toy, Relatively Durable, Looks Great, and Squeaker Isn't Annoying!
Color: Deep Green, Size: 10 IN
This is a fun and well-made dog toy that’s held up better than expected, especially considering my dog usually makes quick work of stuffed toys. He’s not the most aggressive chewer, but he’s definitely skilled at tearing things up over time, and this one is still going strong so far. The plush armadillo design is adorable and comes in a variety of color options, which is a nice bonus. It has your standard fluff type filling, and I really appreciate that the squeaker has more of that low grunting sound (like a pig), rather than a sharp, high-pitched one. It’s much less annoying to listen to during playtime. The 10" size was just right for my 45 lb dog, offering a good size for tugging and carrying around. Comfortable to hold, seemingly durable so far, and cute design. Seems to be a winner, would recommend!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 28, 2025

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